EUSOURCE and Weleda won the JD.com Global Purchase Annual Award.

The 2026 JD Global Purchase Maternity, Baby, and Toys Policy Announcement and Awards Ceremony was recently held and was met with great success. EUSOURCE INTERNATIONAL LIMITED, in collaboration with the century-old European organic maternity and baby brand WELEDA, secured the '2025 Outstanding Brand Flagship Store of the Year' award for its diverse range of maternity and baby products.

WELEDA's Calendula Nappy Cream is distinguished by its robust product strength and solid brand reputation, positioning it as the sole zinc oxide-based diaper cream among the top contenders in China's cross-border maternal and infant market. Its status as the 'redness bottom' has once again been officially confirmed.

When promoting Weleda's flagship product, Nappy Cream, in China, EUSOURCE emphasised its dual core strengths: 'essential daily protection + targeted repair with rapid results'. At the same time, the brand established strong collaborations with social media influencers and KOLs. These partnerships emphasise Weleda's dedication to its significant biodynamic plantation in Europe, where core ingredients such as organic calendula and chamomile are cultivated and propagated in accordance with the principle of 'natural rhythm cultivation.' This approach ensures a high-precision, safe formula that rejects pesticides, artificial hormones, and chemical additives, ensuring the preservation of the soothing essence of plants from the very source. This is a message that is deeply embedded in consumers' perceptions and understanding.

Notably, Weleda maintains a commitment to using zinc oxide ingredients of medium to high purity. Recommended by CCTV science programmes and endorsed by the Mayo Clinic, it is recognised by dermatologists as the gold-standard ingredient for treating nappy rash in babies, offering astringent, anti-inflammatory and barrier-protecting benefits.

Through years of relentless promotion and sales by EUSOURCE across major Chinese platforms, WELEDA has earned the trust of millions of Chinese mothers. Boasting over 500,000 positive reviews on JD.com, it consistently ranks among the top products in the cross-border diaper rash cream category in terms of repurchase rate.

This award signifies JD.com's recognition of Weleda's brand strength, as well as high praise for Eusource International Limited's operational excellence.

Moving forward, EUSOURCE will continue to build upon its foundation of promoting holistic family wellness, focusing on maternal and infant care, personal hygiene, and other essential areas. This commitment aims to provide more Chinese consumers with the benefits of healthy, pure and safe organic products.